Image concept & rendering
Small Talk — was a division of the advertising firm Sive/Young & Rubicam which markets exclusively to children.
The agency’s concept was to use a children’s story format to communicate the peril of avoiding the affect kids have in influencing family purchases. The agency provided the story copy and the subject for the illustrations. My assignment was to interpret the copy and create the illustrations: A happy factory, an executive board meeting and the resulting sad factory.